Web Design
We Eat, Sleep, and Breathe the Art & Science of Web Design
If you want more than just a pretty website – if you want a website that actually increases your calls, leads, and sales – then you need to hire Digital Gravy for web design.
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WHAT IS WEBSITE DESIGN IN TODAY’S WORLD?
Your Business Needs Web Designers Who Understand & Incorporate All Aspects of Modern, High-Conversion Web Design
A great website that grows your business is so much more than just the design (how it looks)…
20+ Years in Web Design
We’ve been in this game for a long time. We know exactly what works to grow small businesses.
16+ Years in SEO & Lead Gen
We're not just web designers – we architect websites that rank in Google & drive leads.
Wordpress Web Developers
We've been doing web design on Wordpress since 2003. We're Wordpress experts.
100% Custom Web Design
No Wordpress themes or templates, ever. The best web design is custom web design.
custom web design in 8 steps
We’ve Perfected Our Web Design Process

SEO & Market Research
We start every new website project with keyword research, competitor research, and general market research so we can make sure the site we build for you is exactly what your ideal customers are wanting and searching for.
Search-Optimized Website Architecture
A sitemap outlines your website’s core page structure and navigation. It’s how we get crystal clear on exactly what pages we’re going to build and which keywords we’re going to target for each specific page.


User Experience Strategy (Website Wireframes)
We use a wireframe to design your website’s layout and user experience (UX) without wasting money on design iteration. Once the wireframe is approved, it goes to the design team to be professionally designed.
Professional, Custom Web Design
Our web designers work with our marketing team to design a custom website and UI style guide (styling individual elements to get used repeatedly) that perfectly fits your brand and that works effectively toward your business objectives.


Website Content Strategy
As the web design team works to create an amazing design for your website, we start to develop your content strategy – the outline for what your website needs to say in order to convince and convert visitors. This copy strategy is also married to the SEO research to make sure your website ranks well.
Live Website Development
With all the prep work done (SEO, design, content, calls to action), we’re able to develop (build) your Wordpress website extremely fast. We develop all websites on a live development server so you can monitor progress 24/7.


Website Testing & Launch
Before your new website design goes live you have a chance to review and create a punch list for small iterations. We make the necessary changes, do a final round of testing on things like SEO, site speed, page score, cross-browser rendering, mobile friendliness, and then launch your site live.
Traffic Generation & Optimization
Once your website design is live, we move into the traffic & rankings phase of the project (if desired). This is where we focus heavily for 12+ months on getting your website into the #1 spot for all the keywords your ideal clients are using to try and find you.

75% of consumers admit to making judgements on a company’s credibility based on the company’s website design.
UNDER THE website HOOD
Web Design That Checks All the Boxes
Fully Mobile Responsive Web Design
Every website we build renders perfectly on every device and in every popular browser so users have a clean, consistent experience.
Built on WordPress
We specialize in WordPress websites – the web development standard powering over 1/4 of the internet.
100% Custom - No Templates
We design every site from scratch according to the needs and goals of your business.
On-Page SEO & Schema Markup
Everything is accounted for from a “technical SEO” and coding standpoint to make sure Google loves your site.
Optimized for Speed
We repeatedly run sites through speed and usability tests during development to get them as fast as possible.
Completely Scalable
As your business grows we can easily make your site more robust and feature-rich.
38 percent of website visitors will stop engaging with a website if the content or layout is unattractive.
our work
Web Design Examples
faq
Website Design Questions & Answers
Web design (art) is the process of creating a great looking website. Web design (science) is the process of creating a website that's easy to navigate, has a logical flow, and drives visitors to take a specific action. Not all web design companies can do both, so be careful when making your pick.
Responsive website design is the process of making a website that dynamically adapts to any screen size. This allows users on a phone or tablet to get the same quality experience as a user on a desktop or laptop computer.
We can design websites with various levels of user customization. Most clients want us to handle the management of their website once it's launched because they know the value of letting web designers and web developers (the experts) handle everything, but if you want control over various levels of editing that's certainly something we can provide.
We optimize all websites for SEO, but ranking #1 in your market for valuable keywords requires a lot more than basic optimization. Learn more about SEO here.
Yes. While we can't ever guarantee rankings, we have a strong 16+ year track record of getting websites to rank for the most valuable search terms in their market. Note: this requires a dedicated SEO effort beyond the initial web design scope.
Professional web design for small business ranges from a few thousand dollars to upwards of $50,000. Web design freelancers can be hired for a few hundred dollars, but freelancers are never recommended for any serious business website. To do web design the right way, you can expect to spend at least $3500. We strive to make custom web design as affordable as possible while also offering flexible payment plans.
When a website is done right – by a company that understands the science of web design – the ROI is tremendous. Many of our client's websites generate six and seven figures in new revenue each year. That's revenue directly attributable to the website and the traffic generated by the website that the business otherwise wouldn't have. The lost opportunity cost from having a cheap website and virtually no rankings is huge.
We never use themes or templates for our web design clients. We build everything from scratch to best meet your business' goals and objectives.
Web design governs the look and feel of a website as well as the user experience. Web development is the actual coding and technical construction of the website according to the design. Most web design companies do both, but you should make sure that your website is being designed by actual web designers and built by actual web developers (they're not one in the same), else you'll end up with a final product that has a lot of issues.
Every web design project is different, but we can typically design, develop, and launch most small business websites in 8 weeks or less. Even with larger projects, we're able to launch a website in phases to make sure your business doesn't have to wait too long to start getting a return on investment. Smaller websites can be designed and launched faster.